News
DESIGN | Staff Reporter, UK
view(s)

Greggs to introduce Christmas Advent Calendar

The calendar will feature Greggs-themed pictures behind each door and a gift card on 24th December.

Each door reveals a tear-off token that can be taken into Greggs’ shops and exchanged for a different treat every day from its Christmas and wider menu, including the Festive Bake, flavoured lattes, sweet mince pie and a sausage roll.

On Christmas Eve, a £5 gift card sits behind door 24, but some lucky customers might find a £25 gift card. Limited number of the calendars will go on sale in selected Greggs’ shops across the UK from Monday 20th November until stocks last, priced at £24 (RRP).

A Greggs spokesperson said, “Novelty advent calendars have been around for years, so we thought it was time to take the concept up a notch. Fans won’t be disappointed by what’s behind the doors - there’s a delicious Greggs gift to enjoy every day of the December advent season, from sausage rolls to Christmas sandwiches and of course our infamous Festive Bake. It’s the perfect Christmas gift for every Greggs fan.”

The calendar is worth between £35 - £60, and the vouchers can be redeemed in shops from 1st December up to and including 24th December 2017. Gift cards are valid for up to 12 months. 

Do you know more about this story? Contact us anonymously through this link.

Click here to learn about advertising, content sponsorship, events & rountables, custom media solutions, whitepaper writing, sales leads or eDM opportunities with us.

To get a media kit and information on advertising or sponsoring click here.