, UK

Pegasus Foods secures exclusive franchise contract with The Habit Restaurants

The agreement will see the opening of the first two Habit Burger Grill restaurants in the suburbs of London in 2018.

It also marks The Habit Burger Grill’s first international agreement in Europe. The opening of the two stores in London will soon be followed by a roll out of the brand across the UK.

“We are honoured and excited to bring The Habit Burger Grill to the United Kingdom and the Netherlands,” said Phil Blackband, chief executive officer of Pegasus Foods. “We have a strong belief in The Habit brand and have been long-time fans of their signature chargrilled burgers, delicious sandwiches and fresh salads.”

“Pegasus Foods is a burgeoning restaurant operator and franchise business partner with a strong vision, strategy, and a dynamic team that we are proud to be working with to introduce The Habit Burger Grill to the United Kingdom and the Netherlands,” said Russ Bendel, chief executive officer at The Habit Burger Grill. “We are impressed with their team’s passion to deliver The Habit’s unique offering of quality food and genuine hospitality all at a remarkable value which aligns perfectly with our core principles.”

Pegasus Foods is aiming to have 30 Habit Burger Grill restaurants in operation within the first five years of trading.

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