The chain’s founders will remain involved in the business.
Creams announced that it has been acquired by Pistachio Holdings, a holding group controlled by Ankush Shah of the East Africa-based Sumaria Group.
The 93-strong dessert brand’s founders, Adam Mani and Balal Aqil, will remain fully involved in the business.
In October, the Group reported a record-breaking October with sales of over £4M across the estate. The brand has also opened three new stores since March 2020 with another five to six planned for the first quarter of 2021.
“This strategic investment from Pistachio Holdings will help drive our future growth aspirations including growing the business internationally and increasing our manufacturing capabilities, areas in which they can really add value,” Mani said in a statement.
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