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MARKETING | Staff Reporter, UK

Domino's fixes roads, potholes through ‘Paving for Pizza' campaign

The global pizza brand is asking U.S. customers to nominate their towns for repairs.

Aiming to “save” pizza one pothole at a time, Domino’s Pizza USA launched a campaign where they assist in funding to help repair roads.

Through the ‘Paving for Pizza’ campaign, customers interested in nominating their town for a paving grant from Domino's can enter the zip code at If their town is selected, the customer will be notified and the city will receive funds to assist in repairs.

“We don't want to lose any great-tasting pizza to a pothole, ruining a wonderful meal," Domino's USA president Russell Weiner said.

Domino's previously worked alongside four municipalities to help repair roads in Bartonville, Texas; Milford, Delaware; Athens, Georgia and Burbank, California.

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