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MENU INNOVATIONS | Staff Reporter, UK
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Pizzas, rice bowls part of Pret A Manger's new dinner range

The range, available for delivery only, will now be trialled in 30 shops.

Pret A Manger has officially launched its new dinner menu, as it attempts to grow sales within the daypart.

Exclusively available for delivery via delivery partners, the new Dinners by Pret range has extended its trial and will be available from 30 shops from 19 November.

The range introduces new freshly baked to order focaccia-based pizzas: Tomato, Mozzarella & Pesto and Mozzarella & Prosciutto. An option to try both flavours is possible, courtesy of their Mixed Focaccia Pizza Box.

Other new additions include a Pigs in Blankets Mac and Cheese, five new hot rice bowls are also available, three of which are vegan-friendly; a new Spicy Chicken Enchilada bake and three milkshakes.

Pret’s two classic hot wraps and Salmon and Pickles Rice Bowl will remain on the dinners menu as well.

Coinciding with the launch is their new order ahead service, allowing customers to visit the Pret website and order directly through the new system to safely pick up their order at their designated shop.

#JoyWithPret campaign launched
Pret also launched a new TikTok campaign this festive season "aimed at spreading joy at a less than joyful start to the festive season."

Some of TikTok's popular creators have already participated in the #JoyWithPret initiative.

"We’re proud to be the first major UK high street food and coffee retailer to run a Hashtag Challenge with TikTok, and even prouder to bring a little joy to so many of their users during what has been a rather gloomy start to the festive season.” Becci Dive, Pret's UK head of marketing, said.

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