PROMOTIONS | Staff Reporter, UK

KFC taps celebrity “superfans” to come up with temporary slogan

The move comes after the fast food giant hit pause on its iconic “Finger Lickin’ Good” tagline.

KFC UK & Ireland called on celebrity “superfans” to help come up with its new temporary tagline.

The KFC Superfan celebrity line-up includes former Love Island contestants Olivia Attwood and Chris Hughes and rapper Professor Green.

The public will decide which tagline will be featured in their latest campaign by going to the chain’s official KFC UKI Instagram.

The promotion follows the fast food giant’s earlier announcement that its world-famous slogan ‘It’s Finger Lickin’ Good’ has been temporarily paused.

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