QSR Media UK Conference & Awards

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June 28, 2022 | 8:15 AM to 5:30 PM BST | The Waldorf Hilton London

Overview QSR Media UK Conference & Awards

Gateway to the Entire QSR and Fast Casual Restaurant Industry in United Kingdom

The coronavirus pandemic flipped the QSR and fast casual restaurant industry on its head, permanently transforming how business is being done and how people are eating.

As we continue to navigate the challenges presented by this, what has the industry learned and what might the new normal look like?

This year, QSR Media Conference & Awards is bringing together the industry’s top decision makers for a day filled with networking opportunities, insights to inform, inspire and empower multi-site restaurant brands to successfully thrive in the post pandemic world.

The event is open to local and international restaurant brand executives, as well as vendors in the QSR community.

To check the awards page and nominate, click here.

 

Venue: The Waldorf Hilton, London

Watch our trailer for QSR Media UK Awards & Conference 2022

Why you must participate:

THRIVE

  • Discover first-hand insights from c-level executives on how the industry is approaching a post-pandemic future
  • The latest thoughts on safety, innovation and speed of service in drive-thru

ACCELERATE

  • Discover new ideas, emerging trends, unique innovations
  • Opportunity to get your questions answered live

James Walton

James Walton

Chief Economist

IGD

Rhian Thomas

Rhian Thomas

Head of Shopper Insight

IGD

Steve Mangleshot

Steve Mangleshot

Global Executive Chef

wagamama

Adam Parkinson

Adam Parkinson

Market Head, Europe

Jollibee Europe

Mark Hilton

Mark Hilton

CEO

PAUL UK

Lee Nixon

Lee Nixon

Managing Director

Ole & Steen

Jon Lake

Jon Lake

Managing Director

Chopstix

 

Ed Anton

Ed Anton

Head of Client Success

Vita Mojo

Ulyana Guseva

Ulyana Guseva

Industry Manager

Waze

Mark Dempsey

Mark Dempsey

Global Consulting Director - Foodservice

GlobalData

Jim Attwood

Jim Attwood

Managing Director

Coco di Mama

Gemma Devyea

Gemma Devyea

People and Culture Coach

Neat Burger

Anthony Round

Anthony Round

Franchise Director

Burger & Sauce

Glenn Edwards

Glenn Edwards

Managing Director

LEON

Steven Dowd

Steven Dowd

Motivational Speaker

Wings for Life

Amenyah

Amenyah

Twitch Creator

Amenyah (Twitch)

Rosalind Hunter

Rosalind Hunter

Partner

Simon-Kucher & Partners

Nick Liddle

Nick Liddle

Commercial Director

Vita Mojo

Vicky Barber

Vicky Barber

Marketing Director

Popeyes Louisiana Kitchen

David Tester

David Tester

Marketing Director

Island Poké

 

Guy Meakin

Guy Meakin

Interim Managing Director UK and Ireland

Pret A Manger

Events Programme

*Subject to change

08:15AM - 9:00 AM Networking Registration

9:00 AM - 9:30 AM Positioning for growth in economic uncertainty

James Walton, chief economist at IGD, will give his helicopter view of the unprecedented economic landscape and the sobering pressures it’s creating at each touchpoint in the supply chain. Yet, challenges create change and as consumers adapt their lifestyles to cope with the cost-of-living crisis, the QSR sector has a unique opportunity to power the longer-term recovery of the eating out market. Rhian Thomas, head of consumer insight and eating out, will share IGD’s five-year forecast and the key trends and opportunities that are driving growth.

  • James Walton, Chief Economist, IGD
  • Rhian Thomas, Head of Shopper and Eating Out Insight, IGD

9:30 AM - 10:00 AM Doing innovation in 2022, according to wagamama’s global executive chef

From changing up its menu to marketing activations, the past few years have pushed wagamama to rethink how it does and views innovation. This is exemplified by its global executive chef Steve Mangleshot, who has been a critical piece of how the pan-Asian chain maintained brand awareness through engaging content. In this special session, we get a first-hand glimpse on how the chain does product development, content creation, and more.

  • Steven Mangleshot, Global Executive Chef, wagamama

10:00 AM - 10:30 AM Leaders Panel

Our annual panel discussion for the movers and shakers of the industry, get a fresh pulse of what's happening, the trends they are seeing, and valuable perspectives on timely issues.

Panelists:

  • Adam Parkinson, Market Head, Europe, Jollibee Europe
  • Mark Hilton, CEO, Paul UK
  • Lee Nixon, Managing Director, Ole & Steen
  • Jon Lake, Managing Director, Chopstix

10:30 AM - 10:45 AM Gateway to digital: Become a brand of the future with kiosks

Vita Mojo will walk the audience through their latest piece of consumer research, exploring the public’s perception of kiosks and digital ordering channels, and how you can harness these for your own brand.

  • Ed Anton, Head of Client Success, Vita Mojo

10:45 AM - 11:15 AM Morning Tea

11:15 AM - 11:30 AM Waze knows: The drivers of today and what’s fuelling their purchasing decisions

The car door shuts. The ignition starts. A driver sets off on their journey to a predefined destination. As a QSR brand, have you already missed your best opportunity to influence this individual? On Waze, there are 70k navigations to QSR locations everyday, nearly one every second. The landscape for drivers has altered over the past two years. Old assumptions about drivers, the way they behave and their motivations for doing so, can no longer be relied upon to base informed advertising decisions on. It’s time to take a fresh look.

  • Ulyana Guseva, Industry Manager, Waze

11:30 AM - 12:00 PM Trends Report

Find out the key trends that will provide your restaurant brands the most growth potential and assist you in crafting forward-thinking business strategies for 2022 and beyond.

  • Mark Dempsey, Global Consulting Director - Foodservice, GlobalData

12:00 PM - 12:30 PM People and Culture Panel

What should QSRs possess in order to cultivate a better working environment for their staff? Find out from our panel of executives as they discuss the key values for brands to succeed with a more vibrant and efficient workforce.

Panelists:

  • Jim Attwood, Managing Director, Coco di Mama
  • Gemma de Vyea, People and Culture Coach, Neat Burger
  • Anthony Round, Franchise Director, Burger & Sauce

12:30 PM - 12:45 PM Delivering an omnichannel strategy for 2022 and beyond: a LEON case study

Managing an omnichannel strategy has been a clear task for restaurants who want to thrive in the future, having been led by consumers into an era where convenience is paramount.

This meant proper integration of sales channels, revenue and inventory management with precision, accuracy and efficiency.

In this session, powered by Centegra, get lessons from healthy fast food brand LEON on how they have been able to balance managing channels whilst offering a top-notch restaurant experience.

  • Glenn Edwards, Managing Director, LEON, Powered by Centegra

12:45 PM - 02:15 PM Lunch Break and Awards Programme

How Red Bull gave me wings

  • Steven Dowd, Motivational Speaker, Wings for Life

02:15 PM - 02:45 PM Pricing in A Post-COVID Context

QSRs’ are facing increasingly complex pricing challenges with inflation at a 30 year high, ever-changing customer behaviours, and growing digital channels. In this session, find out how to develop a growth focused pricing strategy despite inflation, how prices levels alone are not the answer, and how to make pricing more dynamic moving forward.

  • Rosalind Hunter, Partner, Simon-Kucher & Partners

02:45 PM - 03:15 PM Marketing Panel

In various forms, technology continues to reshape how restaurant brands vie for consumers' attention. As this field continues to heat up, learn from a select group of restaurant executives on how to best navigate the ever-changing marketing world.

Moderator:

  • Nick Liddle, Commercial Director, Vita Mojo

Panelists:

  • Amenyah, Twitch Creator, Amenyah
  • Vicky Barber, Marketing Director, Popeyes Louisiana Kitchen
  • David Tester, Marketing Director, Island Poké

03:15 PM - 03:30 PM Afternoon Tea

03:30 PM - 04:00 PM Pret A Manger: A Case Study of Successful Transformation

Since 2020, Pret has been rolling out its transformation strategy and says the business is now in a stronger position.

The programme includes Pret’s Coffee subscription, now used over a million times each week in the UK.

Pret also continues to grow its franchise partnerships across the UK and internationally, as well as expanding its retail product offer in supermarkets across the country.

How was the brand able to revitalise its brand in the COVID-19 age? Find out through their presentation.

  • Guy Meakin, Interim Managing Director UK and Ireland, Pret A Manger

04:00 PM - 5:30 PM Cocktail Party with Red Bull Vodka Bar

5:30 PM End of Programme

Contact Us

For more details, contact:

Rose Ruiz

+65 3158 1386

rose@charltonmediamail.com

James Walton

James Walton

Chief Economist

IGD

Rhian Thomas

Rhian Thomas

Head of Shopper Insight

IGD

Steve Mangleshot

Steve Mangleshot

Global Executive Chef

wagamama

Adam Parkinson

Adam Parkinson

Market Head, Europe

Jollibee Europe

Mark Hilton

Mark Hilton

CEO

PAUL UK

Lee Nixon

Lee Nixon

Managing Director

Ole & Steen

Jon Lake

Jon Lake

Managing Director

Chopstix

 

Ed Anton

Ed Anton

Head of Client Success

Vita Mojo

Ulyana Guseva

Ulyana Guseva

Industry Manager

Waze

Mark Dempsey

Mark Dempsey

Global Consulting Director - Foodservice

GlobalData

Jim Attwood

Jim Attwood

Managing Director

Coco di Mama

Gemma Devyea

Gemma Devyea

People and Culture Coach

Neat Burger

Anthony Round

Anthony Round

Franchise Director

Burger & Sauce

Glenn Edwards

Glenn Edwards

Managing Director

LEON

Steven Dowd

Steven Dowd

Motivational Speaker

Wings for Life

Amenyah

Amenyah

Twitch Creator

Amenyah (Twitch)

Rosalind Hunter

Rosalind Hunter

Partner

Simon-Kucher & Partners

Nick Liddle

Nick Liddle

Commercial Director

Vita Mojo

Vicky Barber

Vicky Barber

Marketing Director

Popeyes Louisiana Kitchen

David Tester

David Tester

Marketing Director

Island Poké

 

Guy Meakin

Guy Meakin

Interim Managing Director UK and Ireland

Pret A Manger