Colour use makes a difference in consumers’ purchasing decisions: CHR Hansen
Chains can also use colour to bring further interest to seasonal items.
Natural colors
Explore our many coloring solutions for your food products.
Go natural
Natural ingredients are currently the number one trend in food and beverages. Manufacturers around the world are demanding more natural colors and food and vegetable concentrates. They are also increasingly looking to optimize their own formulations to reduce cost and complexity while improving their products.
The Chr. Hansen promise
Today, Chr. Hansen is the only provider of natural colors that combines 140 years of unique application and regulatory expertise with a strong, extensive global presence and the widest natural color portfolio in the industry. Whether you are changing from artificial to natural colors or to food and vegetable concentrates and juices, we understand your challenges.
We work collaboratively with you, bringing ideas, expertise and solutions to every stage of the process – from the first product brief to the supermarket shelves.
Chr. Hansen is the world leader in natural colors. We apply our deep knowledge and insights about pigments, applications, and regulatory requirements around the globe to help our customers – and consumers – bring safe and appetizing food to the table. Sourced from nature, our color portfolio is the largest and most vibrant in the food industry, and our active role in the industry spans 140 years. We are part of Chr. Hansen Holding, who develops natural ingredient solutions for the food, nutritional, pharmaceutical and agricultural industries. Chr. Hansen employs over 3,000 people in 30 countries and is listed on Nasdaq Copenhagen.
For inquiries, contact:
Jane Olsen Ballester
Business Development Manager
Phone: +33 499616101
Fax: +33 467594853
Email: naturalcolors@Chr-Hansen.com