Executive insights
QSR marketing execs shift from discounts to culture, access and experiences
QSR marketing execs shift from discounts to culture, access and experiences
Community and cultural connections are becoming more important than transactional rewards.
10 minutes ago
Operators urged to focus on fundamentals as scaling pressure mounts
Everything else is just noise, according to one QSR brand leader.
2 hours ago
Chaiiwala tests compact format to widen reach
The food chain is also targeting drive-thrus and travel hubs.
6 days ago
IRO Sushi bets on health-conscious dining as UK fast casual moves away from fried food
IRO Sushi's director of operations sees this as a long-term opportunity for the brand.
Hospitality groups battle retail sales slump amidst consumer squeeze
Restaurants’ sales declined by 0.1%.
Selective consumers force a reset in QSR strategy says Urban Barista CEO
Operators are being pushed to simplify menus, improve efficiency, and sharpen brand identity.
Eatphoria bets on multi-brand model as single-format QSR struggles to keep pace
COO Richard Benton believes that simplicity and differentiation are now the only path to franchise growth.
UK restaurant chains rethink menus as weight-loss drugs reshape demand
Operators cut portions and test alternative store formats amidst cost pressure.
Chipotle sharpens its edge as UK QSR pressures rise
The brand builds value through its core strengths, led by a customisable menu.
Smacks pursues dual funding to speed UK expansion
Rap duo Krept and Konan back the round and join as creative directors.
QSRs are shifting toward 'smarter' value-led strategies as price sensitivity heightens
The future winners will not simply be the cheapest or the biggest expanders.
B Bagel highlights delivery as core channel reshaping operations
Building tighter operational systems and training ensures delivery quality mirrors in-store execution.
YouMeSushi sharpens operations as expansion continues
Growth to be supported by simpler menus and stronger franchise systems amidst ongoing cost pressures.
Ole & Steen targets smarter promotions as value pressure builds
Data-led promotions replace blanket deals to drive traffic and margins.
Dirt Coffee eyes 100 sites on low-investment strategy
The former Triple Two Coffee founder is leading the brand's growth.
Subway expands digital strategy with UK gift card launch
The gift cards complement existing digital touch points like kiosks and mobile ordering.
Chaiiwala targets hospitals, campuses in expansion push
It wants to transform Indian dining into a modern, social experience.
