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Weekly Global News Wrap
Weekly Global News Wrap Up
YO expands partnership with David Lloyd Clubs
4 May 21
This is “another important step” in the brand’s diversification strategy, its managing director for retail said.
Nando's to host five free parties to celebrate end of England's lockdown
4 May 21
Selected restaurants will switch to dance floors for one night only.
Gourmet Burger Kitchen appoints content agency Only The Brave for next growth stage
6 Apr 21
The agency also handled the arrival of Slim Chickens to the UK.
Papa John's spotlights plant-based ranges in first global ‘Plant Love' campaign
5 Apr 21
New pizzas will be launching in various markets across EMENA, Asia and Latin America.
LEON appoints Tangent to deliver digital marketing campaigns
30 Mar 21
Tangent will also be refining LEON’s target audiences through regular evidence-based workshops.
Just Eat Takeaway.com to sponsor UEFA's flagship competitions
30 Mar 21
The delivery giant will have exposure opportunities such as stadium LED board advertising, as well as exclusive on-site activation experiences...
Subway inks first EMEA-wide sponsorship deal with Guild Esports
29 Mar 21
The two-year deal will see the chain able to engage with young audiences in key markets.
Greggs appoints Hope&Glory as its retained consumer PR agency
23 Mar 21
The move sees the chain bring all of its consumer brand PR under one group.
Papa John's creates £250,000 fund for grassroots football communities
9 Mar 21
The chain continues its string of sports-related partnerships.
Pret A Manger seeks new creative agency partner
9 Mar 21
The chain wants to refresh its communication with customers.
Itsu, Gok Wan team up for supermarket range ad campaign
22 Feb 21
The chain said January marked their biggest month ever of supermarket sales.
Subway responds to fake fish claim with new ad campaign
9 Feb 21
The sandwich chain stressed its tuna is authentic.
Just Eat reviews global advertising account
2 Feb 21
Incumbent McCann London has worked with the firm since 2018.
Subway launches ‘passport' to get sandwiches across EU border
26 Jan 21
It follows reports of sandwiches being seized as they leave the UK.
Total ban on HFSS online advertisements may clobber thousands of restaurants, takeaways: BTC
17 Nov 20
The government earlier announced a six-week long consultation on related proposals.
KFC debuts clean-shaven Colonel Sanders for ‘Movember'
10 Nov 20
The chain is encouraging customers to support their charities of choice for the event.
Creams appoints Roche Communications for creative campaigns
26 Aug 20
The PR firm will also handle the opening of new stores and drive new brand partnerships.
Nando's taps Little Mix singer Perrie Edwards as latest brand ambassador
7 Jul 20
She has already filmed an ad for the fast casual chain.
Chiquito commemorates International Women's Day with free Frida Kahlo tattoos
10 Mar 20
Tattoos are worth £500 each.
Wagamama draws inspiration from Japanese anime in new ad campaign
3 Mar 20
The ‘Bowl to Soul’ ad took six months to create.
Burger King takes another jab at McDonald's with ‘Secret' ad campaign
10 Jan 20
The chain has been making headlines for trolling the fast food giant.
Papa John's launches RCS-powered vegan pizza campaign
3 Dec 19
The pizza chain attributes three quarters of digital sales to its mobile channels.
McDonald's Portugal says sorry for 'Sundae Bloody Sundae' ads
5 Nov 19
The chain says the promotion was not intended to be ‘insensitive reference’ to historical events.
Frankie & Benny's welcomes brand refresh with new menu
29 Oct 19
The move comes ahead of the chain’s 25th anniversary.
Itsu launches campaign to boost gyoza sales
22 Oct 19
Their messaging positions gyoza as a lunch or dinner alternative.
YO! Sushi rebrands to highlight menu offerings into its new 121-character name
10 Sep 19
The name change has started in its Richmond branch, which now has a 12ft long sign.
Pizza Express launches treasure hunt for “golden dough balls” worth £50,000
3 Sep 19
Fifty people will win a £1,000-worth Pizza Express gift card.
Deliveroo signs multi-year partnership with The FA
3 Sep 19
The partnership will make Deliveroo become England’s first sleeve sponsor.
McDonald's, Burger King engage in trolling battle in Belgium
30 Jul 19
It is considered a rare moment of provocation from the Golden Arches.
Domino's appoints Brunswick as corporate PR partner
11 Jun 19
Brunswick nabbed the deal after a client pitch against Tulchan, FTI Consulting and Headland.
Bella Italia commissions Da Vinci's self-portrait made out of pasta, meats
3 Jun 19
The edible artwork was made by food artist Carl Warner.
Cake and catering studio Laura's London eyes £200,000 through crowdfunding
28 May 19
It will use the fund to rollout premium coffee shops in the capital.
Subway appoints Above & Beyond as its UK ad agency
21 May 19
The brand previously worked with McCann London.
Just Eat unveils first global campaign from McCann
14 May 19
The campaign focus on capturing the simple joy of ordering a takeaway.
Wasabi sells minority stake to Capdesia Group
14 May 19
It follows on from a £30m investment from HSBC last March 2018.
Subway to review advertising agency arrangements
9 Apr 19
The sandwich chain is ending its ten-year partnership with McCann London.
McDonald's promotion tagged by a Labour MP as ‘grotesque'
20 Mar 19
Tom Watson has written to McDonald’s UK chief executive, calling for the Monopoly promotion to be discontinued.
Papa John's appoints W Communications to handle their PR and social media
26 Feb 19
The agency is also tasked to deliver Papa John’s upcoming campaigns.
KFC trolls Theresa May in newspaper ad
7 Feb 19
The ad featured a selection of deals from the fast food giant.
Taco Bell announces first London store through the chimes of Big Ben
27 Nov 18
Three more stores in the capital city are set to open in the coming months.
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Thought Leadership Center
MAKING YOUR FOOD STAND OUT FROM THE CROWD
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in association with
Meeting customer expectations in a post-lockdown world, as told by Pizza Hut, German Doner Kebab, PAUL and Triple Two Coffee
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Italian food hall chain Eataly to make UK debut
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Spending during first week of reopening higher compared to initial lockdown: CGA
The payment innovations that will rebuild the QSR industry
BY David Payet