, UK
Press photo / Taco Bell

Taco Bell offers free packaging for fashion resellers

Click & Collect customers can get free bags with any order for a limited time.

Taco Bell is tapping into the growing trend of circular fashion by offering its paper delivery bags to resellers as resale packaging.

“We’ve been offering circular fashion offenders an easy packaging solution, but surprised at the demand, we wanted to roll this out across the nation,” said Lucy Dee, marketing director at Taco Bell UK.

On 19 May, the chain turned its Baker Street location into a temporary packaging station, complete with supplies like tape, stamps, and sustenance. Sellers could drop in, pack their clothes, and walk away with a free taco.

Moreover, for a limited time, customers using Click & Collect can request the free bags with their order, as long as they buy at least one menu item.

The circular packaging craze has seen second-hand sites reach virality with buyers posting their deliveries in unexpected packages from cereal boxes to nappies, or whatever’s on hand, to ship their sold items.

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