Hero Brands
Scottish headquartered Hero Brands is responding to emerging consumer trends and building the fast-casual brands of the future.
Virtual Hero’s Sides to reach 200 locations by end-2022
Fifty of these upcoming launches will be in the UK.
Virtual Hero’s Sides to reach 200 locations by end-2022
Fifty of these upcoming launches will be in the UK.
Virtual fried chicken concept Sides to launch first bricks-and-mortar space
The brand starts its path to 200 locations.
Virtual Hero makes two senior appointments to drive Sides growth
Sides is available to order across London and the UAE with 200 sites set to open globally by the end of 2022.
Choppaluna to open restaurant in Scotland’s Glasgow City Centre
The brand previously revealed it will open ten sites this year.
Choppaluna to open ten restaurants this year
It will start with one in London’s High Holborn this quarter.
Hero Brands’ virtual arm launches ‘Sides’ concept
The chicken brand was created with British YouTube group The Sidemen.
Commentary
People want experiences – but not at the cost of food & beverage