
Bella Italia raises £100k to support children with medical conditions
The proceeds have said to have already helped 30 people with serious illnesses.
Bella Italia has announced that they have raised £100,000 over the past 30 months, proceeds of which were given to the children’s charity Dreams Come True.
The money was raised by donating 25p from every purchase of Lenticchie pasta across 100 of its stores in the UK.
“We are delighted to be able to work with a charity like Dreams Come True. Bella Italia is a brand that believes in the importance of family and friendships and this charity really reflects our brand values,” Celia Pronto, chief customer officer of Bella Italia, said.
“We are thrilled our partnership with Dreams Come True has been able to give young people facing tough circumstances memorable experiences and help make their dreams come true.”