Starbucks collaborates with Pentatonic in environmental design partnership
It marks a major step in Starbucks commitment to reducing impact on the environment.
Pentatonic, the newly-launched furniture company whose products are made using post-consumer waste, has announced a partnership with Starbucks UK. The collaboration will result in furniture being created from Starbucks store waste. The focus will be a sustainable redesign on its ‘Bean Chair’, currently found in stores nationwide. The partnership is just one of several environmental design projects to be unveiled this September by Pentatonic in its pop-up store, during the London Design Festival.
“This fantastic collaboration with Pentatonic shows how working together we can find solutions that positively impact the environment. This partnership gives us new insights to achieve our ambition of environmental store design, including new routes for collecting waste and how we can give this post-consumer waste a second life in our stores. We’re excited for the potential of this project," said Ad de Hond, vice president Design, Starbucks EMEA.
“Partnering with Starbucks to build furniture and materials out of their own waste is a major demonstration of how scale can be a force for good. By taking the iconic Bean Chair design and re-engineering it using trash, it further illustrates the unlimited application possibilities of post-consumer waste. With Pentatonic’s technology and Starbucks commitment to a greener future, the potential impact of our partnership is truly significant for the planet,” said Jamie Hall, Co-Founder/CMO, Pentatonic.
To launch the partnership, Pentatonic and Starbucks have also collaborated on a Starbucks pop-up bar constructed entirely from its own waste materials. This Starbucks bar will reside within Pentatonic’s Shoreditch pop-up, opening on 15 September, serving Nitro Cold Brew and Chemex brewed coffee – with all proceeds donated to Clean up Britain.
The bar features the specially produced Bean Chair, as well as a counter top and tables made from Starbucks recycled paper cups and a backdrop made up of 1,200 tiles made in London from plastic cups and coffee cup lids. The tiles are formed in Pentatonic’s revolutionary Trashpresso mobile recycling factory which will also be showcased at London Design Festival at Somerset House between 18 – 24 September.
When the Pentatonic pop-up space closes (October 12) all the materials used, and the Bean Chairs, will find new homes in Starbucks stores in Central London. This will mark the beginning of upcycled materials being used in future store designs.
