
SOHO launches Aldwych store
It is the brand’s third opening in a month.
Following the latest opening on Grosvenor Street, SOHO Coffee Co launches its new store at the north side of Waterloo Bridge. The Waterloo Bridge store puts the brand three quarters of the way to their target of eleven store openings this year.
Penny Manuel, managing director of SOHO Coffee Co, said, “All our stores are individual; as individual as our customers. Our sites in London highlight this diversity and we are enjoying the opportunities and challenges this brings. We pride ourselves on offering something for everyone and are looking forward to welcoming office-workers, students, theatre goers and tourists alike to our Waterloo Bridge store”.
The brand has already opened outlets in Cheltenham, Birmingham, O2 Centre, Austin Friars, Kingsway, and Grosvenor Street in London, and is planning further openings for 2017.