, UK

Subway unveils new addition to its limited-edition Sub

Rotisserie-style chicken will be available in store until September 26.

The Subway brand unveiled the latest addition to its new premium Sub offering as part of its ‘Keep Discovering’ platform.

The launch of the rotisserie-style chicken sub will be supported by a new TV creative as part of the brand’s ongoing ‘Keep Discovering’ platform, which encourages consumers to swap their homemade sandwich in favour of more menu options from the Subway brand’s extensive lunchtime range.

Sacha Clark, marketing director for the Subway brand UK and Ireland, said, “Rotisserie-Style Chicken is unlike any of our other Chicken Subs, with its premium taste credentials and careful cooking and preparation processes making for a delicious lunchtime choice. The new addition to our Premium range will be a welcome treat to consumers wanting to update their usual routine and discover a different option.”

The new sandwich is priced from £3.80 for six-inch rotisserie-style chicken sub.

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