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KFC launches ‘scratch-n-sniff' Valentine's Day card with Moonpig
It is one amongst eight customisable cards.
KFC has created Valentine’s Day cards in partnership with personalised gift brand Moonpig.
The customisable cards come in eight various designs, including a “scratch-n-sniff” card which features KFC’s Original Recipe Chicken scent.
The chicken chain also said it is donating 10% of all proceeds from the card sales.
KFC’s UK business has contributed 6% in the global chain’s system sales in 2019. Meanwhile, it saw a 13% system sales growth in the year, whilst on a quarterly basis, system sales were up 11% in Q4.
