, UK

Less interactions with touchscreen kiosks post-shutdown: study

Customers will be more likely to want to use their own mobile phones when ordering.

Sixty one percent or nearly two thirds of Brits say they will avoid using touch-screen kiosks to order food and drink in hospitality venues once the lockdown measures are lifted, new research from mobile order and pay provider Wi5 revealed.

59% of respondents to the survey agreed they would now be more likely “to use my own
mobile to order and pay from a table” compared to before.

Of those who said they would avoid using a touch-screen, the top reason was “not liking the thought of touching a screen used by so many other people before touching my food”.

The research also found that over half of respondents said they were likely to return to fast food (59%) and casual dining restaurants (51%), pubs and bars (51%) and cafés (58%) within weeks of venues reopening.

When asked what would make them more likely to visit a restaurant, bar or café after the lockdown, most want to know there are clear hygiene measures in place, with 58% saying they would want to know the venue is being regularly cleaned, and 54% wanting to see provision of hand-sanitisers throughout the venue.

Other important issues relate to social distancing, with 48% wanting to see limits to the
numbers of customers in each store, and 36% saying they would be swayed positively by seeing floor markers for social distancing.

The survey was done amongst 500 UK adults, with fieldwork undertaken by Savanta from 18 to 21 April.

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