The VIP WhatsApp group will receive free goodies.
The bakery chain alerted its fans to the news on Twitter, announcing that it has 250 available slots for the exclusive group.
Greggs named the group 'Festive Bake Lovers'.
A spokesperson from Greggs said: ‘Greggs fans LOVE the Festive Bake and start asking about its arrival as early as July. So we thought we'd set up a space for the most dedicated Festive Bake fans to enjoy their favourite thing. We'll be sharing exclusive Festive Bake content and giving away gift codes to our lucky fans.'
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