LEON trials allergen awareness initiative
Two weeks have now passed since staff are asking customers about their food allergies.
The trial have been going on for two weeks in few of their stores.
Leon is currently trialling an initiative where the staff ask customers about their dietary requirements or food allergies at the counter upon ordering.
Following the two incidents related to allergens contained in offerings from Pret A Manger, the chain stressed that communication between the staff and the customer is important.
“We are currently piloting a programme in a small number of restaurants but it’s very early days so we don’t have much more to share at this stage I’m afraid,” Rebecca Di Mambro, head of marketing for Leon, told QSR Media.
“It is of the utmost importance to us that we continue to help our guests navigate our menus safely.”
Prior to the trial, Leon also replaced their almond milk with allergen-free oat milk.
