, UK

UCC Coffee challenges students to design its new packaging

The coffee chain asked students and recent graduates to design new packaging for its most popular out of home coffee range – Grand Café. The brand's creative brief is part of the Annual YCN Student Awards programme.

Nicole Hartnell, brand manager, UCC Coffee UK & Ireland said, “It’s time to refresh our Grand Café brand so that its packaging reflects its market leading status, ethical credentials and distinctive taste. We want it to take pride of place on display in our customer’s outlets, rather than hidden behind the counter. With so many aspects to Grand Café, it’s perfect for students to get creative with.”

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