
Patisserie Valerie comes to six Sainsbury stores
A total of 18 stores now sell Patisserie products.
In April, the brand began a collaboration with supermarket Sainsbury’s to introduce temporary pop up patisserie counters into 12 Sainsbury’s stores. Its aim is to have their customers be able to purchase its handcrafted gateaux from their local supermarket. Customers can also opt to pick up their gateaux from these Sainsbury’s stores with the recently introduced Click and Collect option.
The newest pop up patisserie counters in the following Sainsbury’s stores include: East Mayne, Cricketers Retail Park, Basildon, SS13 1SA; Harrogate, Wetherby Road, Harrogate, HG2 8QZ; Huntingdon, St. Germain Walk, Huntingdon, PE29 3FG; Welwyn Garden City, 44 Church Road, Welwyn Garden City, AL8 6SA; Tunbridge Wells, Linden Park Road, Tunbridge Wells, TN2 5QL; Fosse Park, Grove Farm Triangle, Leicester, LE19 1WT.