McDonald’s UK and Ireland names Michelle Graham-Clare as SVP, CMO

She was promoted from her position as vice president for marketing & food development.

McDonald’s UK and Ireland has announced the appointment of Michelle Graham-Clare as its senior vice president and chief marketing officer.

Graham-Clare, who worked as a crew member at McDonald’s earlier in life, joined the corporate side of the business in January 2015 and was most recently the vice president for marketing & food development before getting promoted.

She will be responsible for “all food strategy and marketing campaigns as well as continuing to lead her marketing teams and agency partners,” the chain said.

“What has always been clear to me is that Michelle is a visionary marketer with strong business and commercial acumen and a passionate brand advocate. Since taking responsibility for the Marketing Team last year, she has demonstrated her strong, brave and balanced leadership to create a marketing and food strategy that truly seeks to connect with our customers, through understanding the role McDonald’s plays in their lives and the communities we serve,” McDonald’s UK & Ireland CEO Paul Pomroy said.

“We have navigated a difficult period for the business and come out stronger. Looking ahead, we have ambitious plans and we will make some bold new moves. It’s essential that our Marketing campaigns bring these positive moves to life creatively and continue to connect us with our customers. This will be driven by our incredibly talented team and best-in-class agencies and I can’t wait to see what we can achieve next,” Graham-Clare added.

Join QSRMedia UK community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

The restaurant will have a floor dedicated to takeaway transactions.
It is seeking franchisees interested in single or multi-unit operations immediately.
The pizza franchise already has over 500 stores in the UK.
The pop-up arrives roughly five months after the chain tried one in Cologne, Germany.
The chain’s rollout of outlets will see them reach nearly 100 UK sites by the end of summer 2022.
The chain, whose city centre outlets were hit hard by COVID-19 restrictions, describes the move as the next step in its ‘transformation” strategy.
This will be the brand’s 74th UK restaurant opening.
Flipdish UK country manager Fionn Hart makes a case for digital interface solutions as an answer.
The CGA Prestige Foodservice Price Index predicts continued inflation over the remainder of 2021.
It is slated to have 100 restaurants over the next five years as part of a master franchise deal.
Its founder says the chain’s on the road to recovery.