, UK

Just Eat unveils first global campaign from McCann

The campaign focus on capturing the simple joy of ordering a takeaway.

Just Eat has unveiled its first global TV advertisement from McCann.

‘Did Somebody Say Just Eat’ is the first big-budget campaign from the brand since the unified movement of its creative markets under a single agency.

The TV ad runs first in the UK, Ireland, Australia, Spain and Denmark and will launch later in the year in Italy, France and Switzerland.

Earlier this week the food delivery service also streamlined its global media and planning with Universal McCann. The agency will now run Just Eat's media planning in ten markets: the UK, Ireland, Denmark, Norway, France, Spain, Italy, Switzerland, Australia and New Zealand.

“In a highly competitive market, stand-out and a clear brand identity are more important than ever. It’s been a real treat to have worked with Just Eat on such a single-minded brief and campaign. To capture the essence and joy of takeaway and distil it down to a few core elements has taken a massive team effort and a truly global spirit of collaboration.” McCann UK chief creative officer and McCann London co-president Rob Doubal explained.

Photo credit: Just Eat Twitter

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