Muffin Break unveils newest Muffin Lab creation
The newest creation is the autumn-inspired ‘Chai-Spiced Pumpkin’ muffin.
The muffin features a chai-infused cream cheese filled centre, and retails at £2.40 in stores until 14th November 2016.
Muffin Break’s Marketing Manager, Gemma Sandells, said: “Our Muffin Lab creations offer something different to what is already available on the high street and the innovative flavours have definitely proved popular with our customers. Consumers today are always searching for something exciting and out-of-the-ordinary to try and our Muffin Lab series provides just that.”
The Muffin Lab concept launched in the UK in January 2016 and sees an experimental muffin flavour unveiled every month for customers to experience. Each Muffin Lab creation is made using the finest, premium ingredients and is freshly baked in-store every day by trained bakers. Previous bold flavour combinations included the Duffin (a muffin and a doughnut hybrid) and The Peanut Butter, Banana and Caramel muffin.
