The system is designed for blind and visually impaired customers and was initially deployed in all McDonald’s outlets in Israel.
Accessibility solution app RightHear has announced that will provide an unique system update that would read menu items for the blind and visually-impaired.
The QSR-dedicated solution implements lessons learned in all of McDonald's restaurants in Israel, where the system has been deployed. Some lessons were the location of the sensors and scripts of various instructions given to the blind/visually impaired persons.
The smartphone app alerts users, whenever they are near a RightHear-enabled restaurant or QSR, and picks up the signals automatically from the Bluetooth sensors. When the user approaches the restaurant/QSR, she or he is told its name and specialty and where the entrance and the host/hostess stand (if it exists) are.
The user is then directed to areas such as counters (mostly in QSRs), the sitting area, the restroom, is alerted about stairs and other possible obstacles, and other location information. When they finish their meal, they are directed to the exit.
“Restaurants and QSRs have long been adopting various advanced technological solutions to manage the restaurant and to help speed customer service,” Idan Meir, RightHear’s CEO, said. “It’s only natural that they will implement an advanced accessibility and orientation system that will help them attract blind and visually impaired customers, who until now had difficulty visiting these facilities.”
(Photo credit: RightHear website)
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