
EXCLUSIVE: SOCIAL MEDIA WRAP UP - KFC Launches Reward Card, Wasabi Offers Giveaways to Celebrate New Cambridge Store, Pod and Burger King Among Brands to Launch New Summer Menus
It's been a busy week for the QSRs on social media. Here's what they've been up to.
NEW ON THE MENU
- McDonald’s brought back their Big Tasty burger
- Pho added banh mi baguettes to their menu and launched a range of new cocktails
- Pret a Manger added Crayfish & chipotle salad wrap and grilled asparagus & egg mayonnaise baguettes as its Chef’s specials of the month
- Shakeaway launched a new summer menu
- Bagel Nash re-introduced frappes to their menu
- Yo! Sushi added the J-Dog to their menu
- Hummingbird Bakery added mini brownie cheesecakes to their menu
- Dunkin’ Donuts put iced macchiato to their menu
- Pod launched their new summer menu
- GBK added a Benedict Burger to their menu
- Costa added toasted foccacia flatbread in salami & mozzarella and ham & roasted mushroom flavours, as well as cookies and cream muffins to their menu
- Burger King added a spicy BBQ Steakhouse burger, a crunchy whopper, nacho cheese bites and BBQ Jerk tendercrisp burger to their menu
PROMOTIONS
- Papa John’s gave away free pizzas, ran 2 for 1 deals and gave £10 off orders over £25 using their app
- KFC gave away gig tickets for customers taking selfies with items from their streetwise menu
- Domino’s offered 2 for 1 on pizzas
- Costa ran a Summer Shake competition
- Shakeaway held Summer Beach Parties in their stores to mark the launch of their summer menu
- Wrap it Up! gave away free wraps
- Nosh Retail offered 2 for 1 on coffees
- Krispy Kreme launched a Father’s Day football themed doughnut box and launched a limited edition doughnut hamper
- GBK ran an egg pun competition to coincide with the launch of their Benedict Burger
- Pizza Hut ran a #BetheBatman competition
- KFC launched the ‘Colonel’s Club’ reward card
- Roosters Piri Piri gave 10% off orders
- Leon gave away a picnic for 2, and left free meal vouchers on bikes around London
- Second Cup began giving away Bekool chiller drinks
- Benito’s Hat ran a tequila and taco happy hour at their Bromley branch and gave away a meal for 4
- Wasabi gave away free sushi to celebrate the opening of their Cambridge store as well as a £40 voucher to spend at their new store
- Krispy Kreme ran a competition with Capital FM to give away £500 and a year’s supply of doughnuts
- A number of brands including McDonald’s and Starbucks removed the As, Bs and Os from their logos in support of National Blood Week
- Hummus Bros gave away falafels with meal purchases to celebrate World Falafel Day
- Chop and Wok offered free sides with online orders of more than £15
- Wok and Go offered 2 for 1 on noodle boxes
- Youmesushi offered 10% off orders over £15
- Apostrophe ran a competition giving away baguettes
BRAND AND STORE UPDATES
- Nando’s announced they’d be setting up stalls at Parklite, Lovebox, Camp Bestival and Bestival festivals, as well as Pride events
- Costa announced Apple Pay was coming to its stores
- Shakeaway opened in Crawley
- Chipotle announced their 7th store would be opening on London Wall
- Wok to Walk opened their second restaurant in Moscow
- Pho and Byron confirmed their opening dates for their branches at The Corn Exchange, Manchester
- Crepeaffaire announced they’d be opening a store in Amsterdam
- Domino’s ‘Slice of Life’ documentary began showing on Channel 4
- Boost Juice announced their Lions Yard store would open on June 20 and that further stores would be opening in Reading and Manchester
- Wasabi’s Cambridge store is due to open on June 18
- Hummingbird Bakery is running kids cupcake decorating classes at their Richmond store
- Shakeaway announced they’d be opening in Oman