Meaningful Vision

Meaningful Vision is a platform that tracks restaurants providing detailed and timely insights into a menu, location, pricing, footfall traffic, and all the ingredients of marketing mix strategies.

UK QSRs meal deal prices outpace individual menu items' growth in Q1

However, this price promotion, along with LTOs, continues to grow.

Digital discounts surge 25% in UK foodservice

These discounts are aggressively present in delivery platforms

Pizza chains limit price hikes to stay competitive

Major pizza chains cost 40% less than those at casual dining chains.

UK QSRs turn to gamified loyalty programs

Rewards are now standard, with 93% managed through apps.

Why pizza leads the promotional charge in UK fast-food

UK pizza delivery deals now make up 20% of menus, outpacing other fast food at just 17%.

Promotional pressure mounts in the pizza delivery segment.

Some delivery platforms are intent on undercutting pizza brands on promotions.

Why pizza chains face the toughest competition in fast-food

One of the biggest challenges is balancing delivery fees.

Burger prices rise as UK restaurant inflation hits new high

Prices for beef burgers in major quick-service restaurant chains increased by 3%.

Operators often miss promotional opportunities in Easter

The holiday is often sees consistent traffic growth compared to other holidays.

Ice cream prices leap 13% in January

Uneven menu inflation challenges QSRs as some categories rise faster than others.

Labour costs drive UK foodservice inflation

Fast food prices may rise to 7.5% in 2025, driven by higher labour costs.

Delivery vs Dine-In: Price inflation rates converge

Budget conscious consumers may opt for more economical dine-in or takeaway alternatives.

Cost pressures surge as foodservice inflation hits 6% in early 2025

Smaller restaurants operating on tight margins will struggle to absorb the costs.

International brands dominate the UK & Ireland market share

International chains lead the burger segment but coffee is still dominated by local players.