Wendy's planning to have up to 400 new restaurants as it plots UK return | QSRMedia UK | QSR news for UK's quick service restaurant industry.
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Wendy's planning to have up to 400 new restaurants as it plots UK return

It confirmed it will open its first store in Reading next month.

Wendy’s has confirmed it will launch up to 400 outlets nationwide as it slowly makes its return to Britain in more than two decades.

The long-term plan is expected to create 12,000 jobs in the process, with 30 to 50 employees per restaurant. 

The American fast food chain, which left the UK market 21 years ago over high costs, plans to open its first store in Reading next month, followed by Stratford and Oxford. 

Wendy's expects the UK to be a springboard for further expansion in Europe and will start with company-owned stores before employing a franchise model.

"The UK launch will spearhead a European-wide expansion as Wendy's looks to build on strong growth on the other side of the Atlantic, where the brand last year dethroned Burger King to become the No 2 player in the US hamburger market," it said in a statement.

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