, UK
Press photo. /Bubbleology

Bubbleology partners with Ocado to launch its home brew kits

The brand has also partnered with ASDA, Tesco, Morrisons, and B&M.

Bubbleology has partnered with online supermarket Ocado to launch its bubble tea home kits in its online grocery platform.

This listing comes as part of Bubbleology’s strategic partnership with Aimia Foods which began in June 2023. According to Bubbleology, the bubble tea home kits are now carried by 1,500 retail stores nationwide including ASDA, Tesco, Morrisons, B&M and now Ocado. This year, the brand is projected to serve over eight million bubble teas through both its brick-and-mortar footprint and rapidly growing grocery retail range.

The range includes two mixology kits: the Fruit Bubble Tea Mixology Kit with raspberry and passion fruit tea, and strawberry and mango popping boba; and the Milk Bubble Tea Mixology Kit with taro and brown sugar milk flavours instant tapioca pearls, both retailing at £7 each. 

The Passion Fruit Bubble Tea with Strawberry and Taro Milk Bubble Tea with Tapioca Pearls single-serve kits are also listed at £2.30 each.

This new Ocado listing is part of Bubbleology’s ambitious plans to further grow its out-of-home presence whilst it continues to expand its high street store presence over the next 12 months to over 50 sites.
 

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