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INTERNATIONAL | Staff Reporter, UK
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Dunkin' Brands Group appoints David Hoffmann as chief executive officer

He succeeded Nigel Travis, who is now the Executive Chairman of their Board of Directors.

Dunkin' Brands Group, Inc. has announced that David Hoffmann has been appointed chief executive officer and will serve on the company's board of directors while remaining president of Dunkin' Donuts U.S, a position he held since October 2016.

Hoffmann overseen the implementation of the company's multi-year "Blueprint for Growth" aimed to "transform" Dunkin’ Donuts to become "the leading beverage-led, on-the-go brand." He is credited for leading all aspects of Dunkin’ Donuts’ U.S. operations, supply chain, marketing, consumer packaged goods (CPG) growth, digital innovation and franchise development.

In addtion, the company also noted him for the creation of Dunkin’ Donuts’ next-generation concept store, overseeing the hundreds of net new Dunkin’ restaurants in the U.S. and for advocating sustainability initiatives.

Prior to his involvement with Dunkin' Brands, Hoffmann spent a total of 22 years with McDonald’s Corporation.

He succeeded Nigel Travis, who has been named Executive Chairman of their Board of Directors.

“When we recruited Dave to Dunkin’ Brands 18 months ago with the intent that he would succeed me as CEO, we knew that we were getting a world-class leader with extensive restaurant industry expertise, and he has exceeded all of our expectations. Dave has demonstrated he is exactly the person to lead the next phase of our global growth,” Travis said in the announcement. “I look forward to supporting him in his new role and am confident that under his leadership Dunkin’ Brands will continue to meet the needs of our franchisees, our employees, our shareholders and, most importantly, our guests.”

Retiring from the role he has held since January 2009, Travis' time as CEO saw the company having its IPO in 2011, guiding the company in its entry into 25 new international markets and the addition of almost 6,000 net new restaurants globally.

“Thanks to Nigel, our franchisees around the world have flourished; our asset-light model has yielded strong shareholder returns, and we are well-positioned for long-term growth. I look forward to collaborating with Nigel, the Board, our leadership team, employees, and of course our great franchisees to further differentiate both our brands through cutting edge marketing, menu innovation, digital leadership, value, and restaurant excellence," Hoffman said.

Dunkin' Brands Group, Inc. is the parent company of Dunkin' Donuts and Baskin Robbins.

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