, UK
Press photo / SushiDog

Free SushiDog for early birds as chain lands in Birmingham's Bullring

It will also feature a spin-the-wheel game with prizes, including limited-edition tote bags.

SushiDog will offer a free Signature-menu item to the first 100 people through its doors as it opens at Birmingham’s Bullring on 31 January 2026—its first Midlands location.

Guests can also enjoy 50% off from 31 January to 1 February.

During the launch weekend, SushiDog will also run a spin-the-wheel game with prizes including limited-edition tote bags illustrated by Birmingham artist Phoebe Robinson.

The new kiosk, on the Bullring’s upper level, features the chain’s usual bright design and seats about 25 people.

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