BBagel expands menu towards pastries and sweets

The new menu will be available starting 2 September.

BBagel has expanded its menu to include pastries and sweets to complement its bagel and coffee lineup.

Launching this 2 September across its seven shops, the new menu includes a variety of croissants, cookies, brownies, cinnabun, and pudding.

“The idea to offer customers more choice at breakfast time had been brewing for a while, but seeing how much customers loved our bagels and coffee got us thinking about what else we could offer," Yoav Baumgarten, founder of BBagel, said.

BBagel is a London-based bagel shop that makes bagels fresh every day using its own in-house recipe. Its bagels are known for their chewy inside and crusty on the outside taste.