, UK

Greggs unveils new vegan sausage roll

The new item was launched after a petition for the item was signed by more than 20,000 people.

Greggs has announced that they have launched a new vegan version of their sausage roll last January 3.

The new item had 96 layers of Quorn filling that replaces the original offering’s puff pastry. The launch is said to have been driven by a petition signed by over 20,000 people, including People for the Ethical Treatment of Animals (PETA) Foundation.

The bakery chain will be making 1.5 million vegan sausage rolls a week and is sold in 950 locations across the UK.

The coming of the said item has been long mooted as it was first reported that they have been trialling the product on October last year.

(Photo credit: Greggs Facebook)

Join QSR Media UK community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

Côte Brasserie unveils its New Year’s Eve menus
The menus were created by Executive Chef Steve Allen, formerly of Restaurant Gordon Ramsay, Pétrus, and Claridge’s.
Marketing
Free SushiDog for early birds as chain lands in Birmingham's Bullring
It will also feature a spin-the-wheel game with prizes, including limited-edition tote bags.
Marketing

Exclusives

Price spread between fast-food and coffee chains exceeds 100%
Core items such as cappuccino and latte prices rose by about 9%, whilst speciality drinks have surged even more sharply. 
Afternoons now drives coffee traffic
Mid-afternoon to early evenings have become the fastest-growing daypart for coffee shops and bakeries.
London leads UK’s coffee and bakery boom
In the UK, there are an average of 1.75 outlets for every 10,000 people.