Bubbleology unveils new home bubble tea kit

The new products are available across 700 B&M stores.

Bubbleology has unveiled its new home bubble tea kit the Brown Sugar Home Kit single serve which will hit shelves of 700 B&M stores across the UK.
 
The Bubbleology Home Kit range was the product of the brand’s strategic partnership with Aimia Foods in June 2023. The kits are made available to home consumers across 1,500 retail stores including ASDA, Tesco, Morrisons, and B&M.

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The Brown Sugar Home Kit single-serve is priced at £2.30 and is the latest addition to its Milk and Fruit Tea Home Kit offerings, which include flavours such as Passionfruit and Raspberry, as well as Taro milk teas. All Home Kit ranges include pearls as well as a jumbo straw and can be made in under 2/3 minutes.

“We are delighted with the phenomenal response to our Home Kits. Our partnership with Aimia has allowed us to develop and grow the range, significantly extending our brand reach and cementing our position as the frontrunner in the UK bubble tea market, both in and out of home. Our goal has always been to be at the forefront of consumers’ mind and with our continuous growth in the FMCG space, we are achieving just that,” Bubbleology Founder & CEO, Assad Khan said.
 
The introduction of the Brown Sugar Milk Home Kit single into B&M is part of the Bubbleology’s ambitious plans to further grow its out of home presence whilst expanding its high street store presence over the next 12 months to over 50 sites.