Honest Burgers collaborates with Maker’s Mark for new special
The collaboration is Honest’s third time collaborating with Maker’s Mark.
Honest Burgers has launched a BBQ Sriracha special, resulting from a bespoke collaboration with bourbon whiskey company Maker’s Mark.
Both companies come together to create modern takes on two products: a BBQ sriracha sauce, also in collaboration with Thiccc Sauce, and a Bourbon Peach Iced Tea in collaboration with Good One.
The BBQ Sriracha burger comprises Honest’s classic beef patty, candied bacon, double American cheese, Maker’s Mark Bourbon BBQ Sriracha sauce, crispy onions, confit garlic mayo, lettuce and pickles.
It will be accompanied by the Bourbon Peach Iced Tea, made with Maker’s Mark bourbon whisky, peach and premium cold brewed tea.
The collaboration is Honest’s third time collaborating with Maker’s Mark.
"Maker's Mark is an excellent bourbon. It's a brand with heritage and an emphasis on craftsmanship, which resonates with Honest, but it's also happy to take chances with small, younger brands like Good One and Thiccc Sauce. I'm really excited to give these two great lockdown-born businesses a platform nationwide,” Honest Burgers head of brand collaborations Adam Layton said.
Nicole Sykes, brand diplomat at Maker’s Mark, added: “We feel this adds to the versatility of how Bourbon can be consumed, and are excited to further this through the exclusive Bourbon Peach Ice Tea which bodes well as a refreshing addition to the burger.”