Published:
DP Eurasia delivers 32.8% sales growth
It announced that the increase in annual sales was helped by the expansion of its store networks and boost from online orders.
According to Reuters, DP Eurasia's online orders, supported by revamped mobile apps and investment in its technology, jumped by 72.2% and accounted for more than half of all deliveries compared to 42.4% in 2016, it said.
Its efforts to boost online sales have included a loyalty programme in Turkey.
Its system stores sales, comprising those from its corporate and franchised stores, rose to 859.8m Turkish lira ($227.02m) from 647.4m lira.
